PURPLE MOUNTAIN OBSERVATORY
THE STORY
Purple Mountain Observatory was launched in 2020 by two designers and outdoor enthusiasts.
The brand was born from the founders strong passion of the outdoors.
Purple Mountain Observatory brings exploration into form and function that intersects innovation with a disruptive style. Blurring the lines between street and outdoors.
The brand breaks down the traditional mould and barriers of what is defined as streetwear and what is defined as outdoors. Air light water resistant materials, stretch nylons and breathable rip-stops create a range of winterised essentials with function and modern design being at the core of Purple Mountain Observatory DNA. All shapes are gender inclusive, designed to be worn and enjoyed by everyone.
The collection is still available...
Sleeves can be removed by a simple zip, this is an example of the outdoor concept.